BA Business and Marketing
BA Business and Marketing is a 3 year Bachelor’s programme. Making a progressive, faster and affordable journey to a UK Academia, the learners go through two extensive learning phases when it comes to completing their Bachelor’s Degree. Initially, the learners will pursue a 72-week exhaustive learning programme with Jain -CGS in India and upon successful completion of the same, gain direct entry into the final year of the BA Business and Marketing programme and pursue the final year On-Campus at University of Essex.
DURATION
3 Years
Mode of Study
Online
Upcoming starts
Immediate
Key Programme Benefits
Save More than ₹25,00000 towards your UK Degree.
Pursue the final year of your degree in the UK.
Be eligible to apply for 2 Years PSW Visa*.
What Will You Learn
BA Business and Marketing from the University of Essex will help you achieve a degree-level qualification with a range of focused and fascinating topics, including global business environment and international trade and economics, the role of strategy and policy in the success of business organisations, international marketing and distribution and forms of business unit and the laws relating to them. This cutting-edge programme will bring you up to speed with the latest innovations in business and management while providing you with up-to-date insights into the business world.
About University of Essex
Ranked at 85th, the University of Essex is a public research university in Essex, England. Established in 1963 the university welcomed students in 1964 and acquired university status by Royal Charter in 1965. With 14,926 students, the University of Essex is a plate glass university and has been awarded the Queen’s Anniversary Prize on two occasions for advancing Human Rights in 2009 and Social and Economic Research. The University is rated Gold for Teaching Excellence by the TEF and has been named the University of the Year at the Times Higher Education Awards.
Entry Requirement
- Entry to University Programme is open for students who have accomplished the SCQF Levels 7 & 8 or the International Graduate Programme at JAIN -CGS.
Note: The International Graduate Programme from Jain -CGS comprises of the International Certificate in Business and the International Specialised Diploma in Business qualifications which have been credit rated by the National Qualifications Framework (NQF) of Scotland at Level 7 & 8 respectively on the Scottish Credit and Qualifications Framework (SCQF) with 120 allocated SCQF credits at each levels. Both qualifications enable students to progress to relevant undergraduate programs of study in compliance with the entry requirements of individual universities in the UK with Credit Exemptions. In addition, both qualifications are at Level 5 of the European Qualifications Framework (EQF).
Syllabus
| Modules | |
|---|---|
| Principles of Business Management | |
| Marketing Management | |
| Personal and Professional Development | |
| Talent Management | |
| Business Economics | |
| Fundamentals of Business Accounting | |
| Credits Awarded: 120 | |
| Exit Award: Upon successful completion the learner is awarded with International Certificate in Business (SCQF Level 7). | |
| Core Modules | |
|---|---|
| Change Management | |
| Business Analytics for Decision Making | |
| Business and Professional Ethics | |
| Optional Pathway 1: Specialisation Modules | |
| Financial Strategy | |
| Financial Reporting | |
| Financial Modelling | |
| Financial Technology | |
| Optional Pathway 2: Specialisation Modules | |
| Brand Management | |
| Social Media Analytics | |
| Digital Marketing | |
| Global Marketing Strategy | |
| Optional Pathway 3: Specialisation Modules | |
| Managing Organisational Behaviour | |
| International Human Resource Development | |
| Contemporary Employment Relations | |
| Leadership – Theory & Practice | |
| Optional Pathway 4: Specialisation Modules | |
| Entrepreneurship, Innovation and Commercialisation | |
| Entering New International Business Markets | |
| International Human Resource Development | |
| Global Marketing Strategy | |
| Optional Pathway 5: Specialisation Modules | |
| The Contemporary Tourism and Hospitality Industry | |
| Operations Management in Tourism and Hospitality | |
| Managing the Customer Experience and Customer Relations | |
| Emerging Challenges in Tourism and Hospitality | |
| Optional Pathway 6: Specialisation Modules | |
| Human Resource Management in Healthcare | |
| Process and Operations Management in Healthcare | |
| Quality Control and Improvement Management in Healthcare | |
| Service Users and Client Management | |
| Optional Pathway 7: Specialisation Modules | |
| Principles of Project Management | |
| Project Planning | |
| Project Financing and Risk Management | |
| Project Quality Management | |
| Optional Pathway 8: Specialisation Modules | |
| Financial Strategy | |
| Leadership Theory and Practice | |
| International Human Resource Development | |
| Global Marketing Strategy | |
| Principles of Project Management | |
| Entering into New International Business Markets | |
| Credits Awarded: 120 | |
| Exit Award: Upon successful completion the learner is awarded with International Specialised Diploma in Business (SCQF Level 8). | |
| Modules | |
|---|---|
| Global Business Environment | |
| Business Strategy | |
| Strategic Human Resource Management | |
| Business Law | |
| International Marketing Strategy | |
| Business Finance | |
| Advanced Business Project | |
| Credits Awarded: 120 | |
| Upon successful completion the learner is awarded a Bachelor’s Degree in BA Business and Management from University of Essex | |
Career Opportunities
Business skills are incredibly transferable to virtually any field, and roles within a management context will benefit from your new commercial knowledge. Positions in finance, consultancy, project management, advertising and marketing are also likely to be well-suited for our graduates.
- Finance Controller
- Financial Manager
- Management Consultant
- Financial Analyst
- Credit Analyst
- Accounting Manager
Are You Ready To Start?
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Know More: Mail us to admissions@jaincgs.com to know more about the Programme, Learning & Fees Structure, Admissions, In-Take and more.